Lidl launches new 'Too Good to Waste' fruit and veg boxes for just £1.50!

Lidl launches new 'Too Good to Waste' fruit and veg boxes for just £1.50!


Posted 27th March

Join the fight against food waste with Lidl's new bargain veg boxes…

In a bid to reduce supermarket food waste in the UK, Lidl has announced it will now be providing 5kg boxes of discount fruit and vegetables in store – branded the Too Good to Waste boxes.

Different to the wonky veg boxes as seen in other supermarkets, this scheme will make use of fruit and vegetables which have become slightly damaged, discoloured or deteriorated, but are still fit to eat.

 

 

Marking Lidl as the first supermarket to offer a damaged-food scheme in store, each 5kg box will be priced at just £1.50 and include a selection of perfectly edible fruit and vegetables which have been selected by the store's Freshness Specialists. 

The boxes will be available nationwide from the store's opening until midday – so you'd better get in quick if you want to grab yourself a bargain! After midday the excess boxes will be given to a local good cause through the supermarket's surplus food redistribution programme, Feed it Back

 

 

The Too Good to Waste food boxes are the latest effort the budget supermarket has taken in tackling food waste since committing to cutting its food waste by 25% per store by 2020. The retailer has also committed itself to the Sustainable Development Goals target of halving its food waste by 2030.

 

To find out more about the Too Good to Waste food scheme, head to www.lidl.co.uk.






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